There are very many people who are starting to blog or those who have run their site or blog for a while. This kind of people do not have enough knowledge on the use of SEO and its advantages when it is used well.
SEO stands for Search Engine Optimization. This is where a blogger or a site owner modify their web pages to and try to apply special techniques to help rank this webpages very high in the search engine result pages. It is prestigious the more a site ranks higher in Google or Bing results pages, hence resulting into more traffic to the site.
SEO is further split into two other distinct categories: on-page SEO and off-page SEO. On-page SEO refers to all specific things one can do on the said website to help it rank higher, this may include: page titles,Meta tags and descriptions, etc. off-page SEO on the other hand is the things one is able to do to directly off the website to rank the website higher.
This article will explain on-page SEO and a few effective techniques to increase a website of page ranking on most search engines.
Page titles are some of the most vital SEO factors on a website. Each of the pages and relative posts should have their own unique title which also should include the main relative keywords for the specific page. If this is well attained when one searches for a word which is the said keywords, the post in your website or blog has a better chance of appearing on the search engines. It is a common mistake for bloggers and sites owners not to include Meta descriptions for their pages. This descriptions offer a chance to include vital keywords for the specific content. This are very important to when it comes to search results when the said page is listed. It is very important also to use specific but relevant keywords.
In each of the pages in the websites it is advisable to use a set of keywords in the form of Meta tags. This includes relevant keywords of the specific content, which you will have adequate knowledge of. For instance a blogger can use a WordPress plug-in to allow the blogger to enter Meta description, page title and Meta tag keywords at the bottom of every post. This allow for easy insertion of relevant information into the page HTML format for you.
One should use search engine friendly URls for each of the specific pages. This is very much recommended as these results into bringing better crawling. Is has been observed that shorter URLs perform better in search engine results, however one should not rely fully on this single factor. It is also true that URLs that include targeted keywords perform better and also their location on the URLs can be a big influence.
It is recommended that, when writing web-content, to break up the content into smaller divisions, sections and paragraphs, this makes it easier for people when reading. Normally this divisions are given heading, this is where H1, H2, H3, etc. tags are used. In most cases H1 tags are left for the main page title, with following headings. The other tags are used to show relevant information in the content. It is recommended to use keyword rich headlines over generic ones. This tags are used by most of the crawlers to run through different content.
To include useful keywords in the web content is very important. This helps search engine to work out what the said content is all about. It also a common mistake to use repeatedly and also over use the said keywords. This is known to cause a site to be banned by most search engines. To avoid this embarrassment the keyword density should be maintained between 1-3% and use different vocabularies to avoid repetition.
These are some of the best ways and techniques to improve ones on-page SEO described by SHS Services an SEO Services Company in Dubai. When a technique is used alone, it does not provide the same result as when they are used together. They provide improved traffic to the said website. This on-page SEO helps a page to work better. Hence it’s recommended to apply this techniques and improve the site or blog.